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colourful magaphoneLearn to infuse personality and emotion into business communications at a free workshop hosted by the EPICentre on Wednesday, Nov. 13.

Business communications subject of workshop

Whether a pre-revenue start-up or 20 years in business, a free workshop hosted Nov. 13 by the Entrepreneurship Practice and Innovation Centre (EPICentre) offers ways to evaluate the building blocks of a brand story.

Rebecca Stasko, lead strategist at SKO Communications, will discuss using archetypes to infuse personality and emotion into business communications in her presentation “Finding Your Brand Voice and the Importance of Consistency.”

The event will run noon to 1:15 p.m. Wednesday on the second floor of the Joyce Entrepreneurship Centre. Register on the EPICentre website.