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New recruiter to play key role in attracting international students

Windsor is an easy sell for international students, says Deena Wang. The University’s first-ever coordinator of international student recruitment, she started in her new role January 14 and is already impressed.

“International students are looking to experience life in a Western city, which certainly Windsor can provide,” says Wang. “It’s still small enough for them to experience real Canadian culture as well. From that standpoint, there are a lot of aspects to promote.”

She came to the University of Windsor from Durham College, where she served as coordinator of international projects and research. Her role here will include oversight of the University's new international education agent network, development of recruitment materials (both virtual and print) aimed at international students, management of international marketing and advertising efforts, and the gathering of intelligence regarding current and new international markets.

“This job offers such a wonderful opportunity, I couldn’t miss it,” Wang says, adding that the University of Windsor enjoys a good reputation in her native China.

She holds degrees from York University and the University of Colorado at Denver and says that experience will help her relate to students considering coming to Canada.

“I can explain and communicate in both cultures,” she says. “It was critical for me to have Canadian education to be successful here.”

Her office reports to the vice-provost, students and international, Clayton Smith. He says Wang is a good match.

“We are very lucky to have found Deena,” he says. “She will be a key player in the roll-out of our new international student recruitment model.”

She is looking forward to the challenge.

“It is exciting to set up a whole new system,” Wang says. “You set it up from scratch and it’s your own baby.”

To offer suggestions on enhancing the University's international student recruitment effort, contact Wang in the International Student Centre at 519-253-3000, ext. 3979 or by e-mail at deenaw@uwindsor.ca.